Strategy

Strategy is understanding that interaction is about personal connections not the latest hardware.


From the beginning, we help you understand your audience and their expectations and design the experience around them. This helps us isolate the most important features of your project, plan your content and functionality and select the best technology to maximize impact. We’ll make sure our concept fits with your business and create a method for you to build and maintain your content over the long-term.


Our process is proven and is comprised of three key phases – Define, Design and Develop.

  • Define

  • Throughout the Define phase we ask the
    right questions to reveal insights about your
    business, functionality, content and goals. We
    dive deep to learn about your target audience,
    and we design with end-users in mind.
  • Design

  • We collaborate with you to develop ideas
    through working sessions, drawings, renderings
    and physical prototypes. Once we define the user
    experience, we use the latest technologies to test
    our designs with live audiences.
  • Develop

  • We use the latest digital fabrication technologies
    to efficiently produce precise forms and reliable
    hardware. Once built, we work with general
    contractors and AV specialists to ensure smooth
    installation.